NPD Ranks DIGIPOWER Number One in Digital Camera Battery and Charger Unit and Dollar Volume Sales for All of 2009

June 29, 2010
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AVENEL, NEW JERSEY June 29, 2010 — According to The NPD Group’s Retail Tracking Service DIGIPOWER ranks #1 in both unit and dollar volume for Digital Camera Batteries and Chargers for all of 2009 as well as for the 12 months ending April 2010, according to an announcement made today by Mizco International (www.mizco.com) DIGIPOWER President Maurice Mizrahi.

“We are very pleased to report that DIGIPOWER is by far the number one selling line of camera battery and chargers in the country today,” Mizrahi said today.  “This achievement underscores just how solidly positioned our product line is with our valued retail partners and I want to thank all of our customers for helping to make us #1 in this critically important market.  We couldn’t have achieved this pinnacle without your support.”

According to Mizrahi, the NPD ranking results reflect the company’s expanding commitment to meet the needs of every segment of the growing portable power market.  “Mobile technology devices in all of their forms have become the centerpiece of today’s consumer lifestyle, which in turn has created an enormous market demand for portable power products that can keep these devices running at full capacity for longer periods of time.  At DIGIPOWER we take seriously the challenge of designing, engineering, and manufacturing the next generation of portable power products that will continue to set the standards other can only hope to follow.”

For more information on the DIGIPOWER product line, call 800.266.4026 or visit www.mizco.com.

The NPD Group is the leading provider of reliable and comprehensive consumer and retail information for a wide range of industries. Today, more than 1,800 manufacturers, retailers, and service companies rely on NPD to help them drive critical business decisions at the global, national, and local market levels. NPD helps our clients to identify new business opportunities and guide product development, marketing, sales, merchandising, and other functions. Information is available for the following industry sectors: automotive, beauty, commercial technology, consumer technology, entertainment, fashion, food and beverage, foodservice, home, office supplies, software, sports, toys, and wireless. For more information, contact us or visit www.npdgroup.com.

Headquartered in Avenel, New Jersey, Mizco International (www.mizco.com) is one of the world’s fastest growing suppliers of mobile phone headsets and accessories, as well as imaging and iPhone power solutions.  Founded in 1990, Mizco markets products under the Cellular Innovations, DIGIPOWER, iEssentials and Travelocity brands.  The company currently offers more than 1,000 products through a global dealer network.  For more information on Mizco and its product offerings call 1.800.266.4026 or visit www.mizco.com.

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